AI customer support that scales with your business.
Start free. Keep human support unlimited. Add AI when you're ready.
Save ~2 months with annual billing
Plans
Free
Unlimited human live chat, forever.
$0/month
25 AI conversations/month
- Unlimited human live chat — unlimited visitors and replies
- Agent inbox, real-time notifications, conversation history
- AI Agent trained on your website and basic knowledge sources
- Human handoff from any AI conversation
- Basic widget customisation and basic team functionality
Includes a "Powered by" badge on the widget, which cannot be removed on this plan.
Start FreeStarter
For small teams turning on AI.
$29/month
500 AI conversations/month
- Everything in Free
- Multiple knowledge sources
- Lead capture and basic automation
- Basic analytics and basic integrations
- Up to 3 team members
- Branding removable — included in this plan
Growth
Most popularFor scaling support teams.
$79/month
2,500 AI conversations/month
- Everything in Starter
- Multiple AI Agents and website crawling
- Automatic knowledge updates
- AI + human shared inbox and lead qualification
- Advanced automation, analytics and custom AI instructions
- API access, up to 10 team members, priority support
Business
For high-volume, multi-team support.
$199/month
10,000 AI conversations/month
- Everything in Growth
- Advanced AI configuration and custom workflows
- Advanced automation, analytics and reporting
- Advanced integrations and export/reporting
- Advanced team permissions, up to 25 team members
- Custom branding and advanced security controls
Enterprise
For regulated and global organisations.
Custom
Custom AI conversation limits
- Multiple workspaces and custom integrations
- SSO/SAML, audit logs and advanced security
- Custom data retention policies
- Dedicated support and account manager
- SLA and priority onboarding
- Custom contracts
What counts as an AI conversation?
One AI conversation is a complete back-and-forth interaction with a visitor, not a single message. However many messages are exchanged in that session, it counts once. Conversations your human agents handle are never counted, on any plan.
- VisitorDo you handle LLC formation in Texas?
- AI AgentYes — here's how the Texas filing works and what it includes.
- VisitorGreat, how long does approval usually take?
- AI AgentTypically a few business days once the filing is submitted.
This whole exchange = 1 AI conversation.
Compare every feature
Human live chat is unlimited on every plan. What changes is how much the AI handles and how deeply you can configure it.
| Features | Free | Starter | Growth | Business | Enterprise |
|---|---|---|---|---|---|
| Live Chat | |||||
| Human live chat | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
| Agent inbox and conversation history | Included | Included | Included | Included | Included |
| Real-time notifications | Included | Included | Included | Included | Included |
| AI + human shared inbox | Not included | Not included | Included | Included | Included |
| Widget customisation | Basic | Branding removable | Branding removable | Custom branding | Custom branding |
| AI | |||||
| AI conversations per month | 25 | 500 | 2,500 | 10,000 | Custom |
| AI Agent grounded in your content | Included | Included | Included | Included | Included |
| Human handoff | Included | Included | Included | Included | Included |
| Knowledge sources | Website + basic | Multiple | Multiple + crawling | Multiple + crawling | Custom |
| Automatic knowledge updates | Not included | Not included | Included | Included | Included |
| Multiple AI Agents | Not included | Not included | Included | Included | Included |
| Custom AI instructions | Not included | Not included | Included | Included | Included |
| Advanced AI configuration | Not included | Not included | Not included | Included | Included |
| Automation | |||||
| Lead capture | Not included | Included | Included | Included | Included |
| Lead qualification | Not included | Not included | Included | Included | Included |
| Automation rules | Not included | Basic | Advanced | Advanced | Advanced |
| Custom workflows | Not included | Not included | Not included | Included | Included |
| Analytics | |||||
| Analytics dashboard | Not included | Basic | Advanced | Advanced | Advanced |
| Advanced reporting | Not included | Not included | Not included | Included | Included |
| Data export | Not included | Not included | Not included | Included | Included |
| Integrations | |||||
| Integrations | Not included | Basic | Basic | Advanced | Custom |
| API access | Not included | Not included | Included | Included | Included |
| Custom integrations | Not included | Not included | Not included | Not included | Included |
| Team | |||||
| Team members | Basic team functionality | Up to 3 | Up to 10 | Up to 25 | Custom |
| Advanced team permissions | Not included | Not included | Not included | Included | Included |
| Multiple workspaces | Not included | Not included | Not included | Not included | Included |
| Support | Community | Priority | Priority | Dedicated manager + SLA | |
| Security | |||||
| Security controls | Standard | Standard | Standard | Advanced | Advanced |
| SSO / SAML | Not included | Not included | Not included | Not included | Included |
| Audit logs | Not included | Not included | Not included | Not included | Included |
| Custom data retention | Not included | Not included | Not included | Not included | Included |
| Custom contracts | Not included | Not included | Not included | Not included | Included |
Need more AI conversations? Top up.
Add-on packs sit on top of your existing plan — no upgrade required. Buy them whenever a busy month needs more AI capacity.
500 AI conversations
$15one-time
A small buffer for a busy launch week or a seasonal spike.
2,500 AI conversations
$50one-time
Steady extra headroom when AI volume grows faster than your plan.
10,000 AI conversations
$150one-time
Campaign-scale capacity without moving to the next plan.
Add-on conversations are used after your plan allowance and expire at the end of the billing period in which they are purchased. They do not roll over, which keeps invoices predictable.
White-label add-on
Remove all platform branding and run the widget entirely as your own product — your logo, colours, tone of voice and domain.
$29/month
Available on Starter and above. It cannot be added to the Free plan — the “Powered by” badge is a permanent part of the Free tier.
- Remove the “Powered by” badge from the widget
- Your logo, colours and custom domain
- Branded email notifications and transcripts
- Ideal for agencies and resellers deploying to clients
- Free — not available
- Starter — available
- Growth — available
- Business — available
- Enterprise — available
Pricing questions, answered
Enterprise support, on your terms
Custom AI conversation limits, multiple workspaces, SSO/SAML, audit logs, custom data retention, an SLA, priority onboarding and a dedicated account manager — under a contract written for your organisation.
Start free today — add AI when you're ready
Unlimited human live chat from day one, with GoBrise's AI Agent handling the routine questions and handing everything else to your team.